Exposition Pavilion╱Luxembourg Pavilion at World Expo

展覽場館╱杜拜世博盧森堡館

The main inspiration for the pavilion design comes from Metaform Architects' desire to convey a true reflection of Luxembourg’s past, present, and future, while also presenting the values of the country: small but ambitious, intriguing yet reassuring, and above all generous and open. What better inspiration than a Möbius strip, a loop, a single surface twisted with neither beginning nor end, symbolizing infinity and, most of all, the circular economy and diversity united as one.One of the biggest challenges was to find a good flow for visitors to pass through quickly. A setback was thus created between the main walking street and the pavilion: the space and distance offer a clear perception of the whole.Given that the visitor experience begins in the waiting line, Metaform designed a ramp as a welcoming red carpet, inviting people to discover the building, and guiding them along a continuous path that blurs the limits between the exterior and interior.

How do you merge user experience, scenography, and architecture?Scenography and architecture are complementary in the mission to merge people with the exhibition. In a didactic, interactive, and intuitive way, different projections and animations display the country and its people. Collectively, it creates a continuous flux of images from start to finish for experiences on the top second floor. The ribbon becomes a multilayered scenography canvas, alternating floor, wall, and ceiling as means of expression.The journey from the bottom to the top is continuous, but constantly changing. While moving between the inner and outer protective skins, the feeling of being in and out at the same time prevails. The proportion of the space constantly changes, giving a nod to the similar perceptional changes of Luxembourg City due to its very particular and unique landscape. A variety of parallel visual connections are created on different levels, and through different stages. Ambiances and moods shift instantaneously, sparking curiosity to learn more about the country.One of the requirements was to complete the project using 70% reused or recycled materials, which was a challenge that Metaform met by opting for steel construction. The fiberglass membrane, although difficult to recycle, can be reused by the producer, who specifically agreed with it.

盧森堡館的主要設計靈感，來自於Metaform建築師事務所的期盼——要真正反映盧森堡的過去、現在與未來，同時呈現盧森堡的價值：「國家雖然小，卻不乏雄心壯志，是個耐人尋味又令人安心的國度，最重要的是恢宏大度、心胸開放。」最能代表這個概念的，莫過於莫比烏斯帶（Möbius）。這帶狀環只有一個會扭轉的面，並無起點與終點之分，象徵著無窮性，更代表循環經濟與多元性合而為一。

展館設計的一大挑戰，在於為參觀者找出良好的流動方向，以便流暢前進。設計者在主走道與展館之間安排一段建築退縮，這樣的空間與距離能營造出更明晰的整體感。參觀者的體驗在排隊等待時即已展開，因此Metaform設計的斜坡就像迎賓紅毯，邀請參觀者來探索這棟建築物，引導他們沿著能模糊內外分野的連續性路徑前進。 

該如何整合使用者體驗、舞台場景設計與建築？在這項計畫中，舞台場景設計與建築是互補的，讓參觀者更能與展覽融合。豐富多樣的投影與動畫透過宣導、互動與訴諸直覺的方式，展現盧森堡的國家與國民。這些作法整合起來，讓參觀者從入口開始到二樓結束的參訪過程中，能體驗意象的連續流動。莫比烏斯帶成為多層次的舞台場景畫布，將地面、牆與天花板轉變為表達方式。盧森堡館從底層到頂層的參觀旅程是連續的，卻持續變化。雖然參觀者在展覽館保護性皮層的內外之間移動，卻會強烈感覺到同時身處於內與外。空間區塊的比例持續改變，呼應人們在盧森堡市獨一無二的特殊地景中，對城市的感知也變化多端。展館的各個高度有各種並行的視覺聯繫，且透過不同舞台呈現。氛圍與情感會瞬間轉變，激發參觀者的好奇心，想更了解這個國家。這項計畫的一項要求是運用70％的可重複利用或再生材料，而Metaform在面對挑戰時，決定採用鋼結構。玻璃纖維膜雖然不易回收，但生產者已特地同意將重複利用。