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Gelato in Seorae Village

Pinocchio is a handmade gelato restaurant located in Seorae Village, where the largest number of French people live in Seoul. The client wanted to have a variety of conversations with the local people, starting with the story of what kind of ingredients they made, not just giving gelato to customers. And it is said that the warm atmosphere restaurant that the client used to go to as a child remains a good memory until now, and Pinocchio also hoped it would be a warm memory for the residents for a long time.
 
WARP AND WOOF thought about what else could be considered other than color as a condition of the space that feels warm. First, because the current location of Pinocchio is northward, they used lights inside the facade made of punching plates so that people passing by can always feel warm and subtle light. Second, they wanted to round off the door handles and corners of the furniture that the customer was touching for the first time, and to convey a visually soft feeling. Third, rather than looking at each other in a narrow space, they designed a diagonal table that is easier to sit around and have a light conversation. Finally, the existing building has been well preserved for many years in a quiet neighborhood and creating a new space that blends well with these buildings was a big design context. Kwon Yoon-sun chose the color and material of the interior to be one with the old brick feeling of the building.
 
The interior is a very small space, so rather than the way the walls are built, the layout of the furniture was appropriately used. The furniture was composed of diagonal lines, not straight lines, to naturally divide the space where the customer stayed and the space where flow of human traffic. In this space, Kwon Yoon-sun hoped that the various acts of people visiting this place would make the space vibrant and various.

「皮諾丘」(Pinocchio)是一間義式手工冰淇淋店,也是一間值得駐足停留的咖啡店。座落在韓國首爾的瑞來村(Seorae Village),是城市中法國人口最多的地方,原因可追溯至1985年駐韓法國學校Ecole Francaise de Seoul遷校至此地時,便自然而然地由法國人聚居於此,經過多年,如今街道上林立法國傳統麵包店、紅酒吧與法式高級餐廳,路邊也有法語標牌警示,整體瀰漫著法式浪漫氣息,所以瑞來村也被稱之為首爾小法國。

 

WARP AND WOOF分享了「皮諾丘」業主的創業動機,他不願只是將冰淇淋販售給顧客,而是希望能多和當地居民產生多樣豐富的互動,像是從如何運用食材的故事開始談起。同時,此處也是他童年時會造訪的餐廳,當時氣氛相當溫馨,至今依然在心中留存著美好的回憶,所以也希望藉由「皮諾丘」為附近居民留下深刻的溫暖記憶。於是Kwon Yoon-sun思索,除了顏色之外,該如何運用空間條件,營造出溫馨之感。首先,為了因應店址坐南朝北,在門口上方的沖孔板內部做光源設計,如此一來,經過的路人便能時時感受到溫暖細柔的燈光。接著,顧客光臨時會碰觸的門把、家具轉角也皆以圓角處理,傳達出視覺上的柔和感。最後,與其彼此陌生的顧客們在不算寬裕的空間中四目相視,設計師將桌子採用斜角設計,讓大家可以圍著桌子,稍微錯開視線,輕鬆地聊天。

冰淇淋店落腳的這棟建築物,在寧靜街區屹立多年,屋況保存良好,因此在營造新空間時,設計師也特別留意該如何與周圍建築物融合,使空間向城市延伸,成為此次一大重要設計脈絡。因而在室內顏色和材料上,都取自建築物古老磚頭意象,磚紅色搭配留白,創造一隅恬閒街廓。由於室內空間小,建築物的牆體並未改造,設計師轉而思考如何妥善運用家具配置,營造出不同氛圍。以斜線構成的家具取代了直線,自然分隔出顧客停留及行走空間。設計師期盼顧客在造訪這個空間時,以各式各樣的活動,為此處增添活潑多元的氣氛。

DESIGN : WARP AND WOOF
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