GIGI Studios Offices

作為一個品牌企業總部，十分常見運用空間設計昇華細節，成為品牌對商品訴求核心的另類語言，傳遞著企業象徵識別的關鍵元素。這是關於 Gigi Studio 總部的翻新案，發跡於巴塞隆納的家族企業，發展至今已成為全球光學產業的標竿之一，座落於 Sant Cugat del Vallès 一棟擁有完整四面完整絕佳採光的建築中。

As a corporate headquarters, the use of spatial design often transcends mere functionality, becoming an alternative language that conveys a brand’s core values and identity. The renovation of Gigi Studios Headquarters exemplifies this approach. Originating as a family business in Barcelona, Gigi Studios has developed into a global leader in the optical industry. Its headquarters, located in Sant Cugat del Vallès, occupies a building characterized by four fully glazed façades that flood the interior with natural light, creating the perfect setting for innovative design.

於是Isern Serra設計團隊跳脫守舊的辦公形式，將總部矩形平面以自由迴旋的概念創造O形動線，串起約 900 平方公尺的整體空間創造流暢機能，同時注入品牌對商品追求「當代、優雅與創造力」的思維，解構細部工藝和色彩計畫與自然光影，重組創新語彙回應著品牌精髓，形塑工作場域介於一種家屋舒適意境與藝廊般的高雅，從而引出當代的創造能力。

Breaking away from conventional office formats, the design team at Isern Serra transformed the rectangular floor plan into a fluid, O-shaped circulation system. This configuration connects approximately 900 square meters of space, creating a seamless flow while embodying the brand’s values of modernity, elegance, and creativity. Through the deconstruction of craftsmanship, a carefully curated color palette, and the dynamic interplay of natural light and shadow, the design redefines spatial language. The resulting workspace strikes a delicate balance between the comfort of a home and the sophistication of an art gallery, fostering an environment where contemporary creativity can flourish.

Gigi Studios 的平面共有兩處進出動線，兩面水平長軸的留白敞闊，讓視線得以無阻，任意從其中方向進入皆明確地以雙迎賓等候區作為開場，雙面由通透開放的工作範圍緩緩展開 ; Isern Serra 為了營造兩處視覺在交談時豐富的感官體驗，分別以混凝土一次澆灌優雅的方馬蹄形和不銹鋼製 C 形作為沙發底座對比柔軟椅墊，進一步擺設 HEM 如甜甜圈模樣雕塑的 Boa Pouf 椅凳元素和設置的輕柔紗簾，微妙平衡泥作和鋼材的冷調，隨機展開的紗簾便靈活地分界範圍的獨立性，輕柔地創造封而未閉的空間。

The floor plan features two primary entrances, each leading to expansive, open horizontal axes, allowing uninterrupted sightlines. These entryways lead to dual reception lounges that gently unfold into open work areas. To enhance the sensory experience, Isern Serra juxtaposed different materials and forms, combining concrete-crafted horseshoe-shaped seating with stainless steel C-shaped bases, softened by upholstered cushions. Sculptural Boa Pouf stools by HEM and sheer curtains complement the cool tones of the concrete and steel, creating a nuanced balance between raw materials. The curtains, delicately hung, serve to define semi-enclosed spaces, maintaining a sense of openness while providing flexibility for functional privacy.

Isern Serra 運用儲物櫃體圍繞包覆著梯廳的中央核心，在兩處等候範圍的適度位置，設計圓形壁龕嶔入不銹鋼層架，將書櫃轉化成藝術裝置般地展示，與另一面相同材質的C型結構相互映襯，其雙功能的設計提供人們能靜靜地坐在內側沙發閱讀，或和坐在外緣 Mobles 114— Nuta 椅上的同事雙向交談，設計團隊以不同形式創造兩面長軸的迎面視覺，運用當代元素回應品牌創造力的核心，在兩面開放和諧的色階中與獨特體驗邂逅。

At the core of the headquarters, the lift lobby and stairwell are surrounded by custom-designed cabinetry, blending functionality with artistic expression. Stainless steel niches embedded in the cabinetry transform books and prototypes into curated displays, echoing the materiality of the surrounding C-shaped structures. This dual-purpose design allows employees to sit on the inner sofas for quiet reading or engage in conversations with colleagues seated on Mobles 114’s Nuta stools positioned along the outer edge of the C-shaped structure. By incorporating contemporary elements, the design creates distinct visual perspectives along the horizontal axes, celebrating the brand’s core values of innovation and creativity.

而短軸的兩端則分別歸屬為隱密的辦公室、會議室以及廚房複合多功能範圍、陳列室。廚房與陳列區相鄰互通，能與晨曦陽光相伴的寬廣廚房，被定義為一處輕鬆的交流空間，當 Santa & Cole— Head Hat 吊燈微光投射於廚房島台的微水泥塗層表面，那優雅雕塑般的造型靜靜地散發藝術氣息，該空間亦能彈性作為新品發表的茶會場域，與垂直長軸面開放的工作區、方馬蹄形的接待範圍一脈相承，構成家宅舒適感的環境。

The short axes of the building are designated for more private areas, including enclosed offices, meeting rooms, a multifunctional kitchen, and a showroom. The kitchen, adjacent to the showroom, is bathed in the soft glow of morning sunlight, creating a relaxed and welcoming space for informal gatherings. Illuminated by Santa & Cole’s Head Hat pendant lights, the microcement-finished kitchen island serves as a sculptural focal point, exuding understated elegance. This versatile area also functions as a venue for product launches and casual gatherings, seamlessly integrating with the open work areas and reception lounges to create a cohesive and inviting atmosphere.

Isern Serra 刻意將陳列區安排迎向夕陽西沉的面向，使其充盈著餘暉的溫柔光影，運用總部四面唯一牆體作為所有商品陳列的層架，中央兩張以岩石支撐構成的大型展桌，以藝術家運用羅馬洞石雕刻的創作造型，再次具象隱地喻品牌饒富新穎的創造力，光影節奏緩速推移，隨天花圓形照明的點亮，共創動態的藝術張力，與其垂直的另面長軸，一道作為分界屏障上的圓框，作為捕捉雙向視角的優雅濾鏡。另一端需要隱私的辦公和會議室，延續包覆核心的櫃體，創造微曲路徑通往各辦公、會議室，運用壁龕手法創造一隅片刻寧靜的沙發區 ; 充足採光和戶外景致留予需思索、啟發的辦公、會議空間，除了提升工作的專注力，更為每場會議提供一次又一次高效研議的創新。

The showroom, oriented towards the setting sun, is filled with warm, diffused light during the late afternoon. The building’s sole full-height wall serves as a display area, while two sculptural tables, supported by hand-carved Roman travertine rock bases, take center stage. These tables subtly embody the brand’s commitment to innovation and artistry. The rhythm of light and shadow shifts throughout the day, accentuated by circular ceiling fixtures, creating a dynamic, immersive visual experience. A circular aperture in the partition wall functions as a refined visual filter, framing dual perspectives and connecting the spaces with elegance. On the opposite side, private offices and meeting rooms are designed to prioritize focus and privacy. Curved pathways lead to these spaces, with niches offering serene seating areas for quiet reflection. These rooms benefit from abundant natural light and expansive outdoor views, promoting creativity and productivity. The thoughtful design of these spaces elevates the quality of work, ensuring that every meeting becomes an effective and engaging exchange of ideas.