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Retail Display Space
「我們認為，應該讓每個進到空間裡的人與自己的家作連結。」走入AJ2竹北展間的人們，正在尋尋覓覓一張舒服的沙發，或者安心入眠的床。舞台式的情境呈現讓人更能連結家居場景，沈浸式的愉快體驗提升品牌質感，也將其精神深植於空間設計中。
”We believe that everyone who steps into the space should connect with their own homes.“ People entering the AJ2 Zhubei showroom are actively seeking a comfortable sofa or a bed for a peaceful sleep. The theatrical presentation of the environment allows people to better connect with the home scenes, and the immersive and delightful experience enhances the brand's quality while embedding its essence deep into the spatial design.
這是分寸設計與臺灣家具品牌AJ2合作的第五間店面，首次跨出雙北來到新竹設分店，無論是設計師或者業主都有一嶄新面貌的野心。光是在空間尺度上就有很大的不同，一樓擁有高達七米挑高的寬闊視野，展示的配置也依據新竹住宅的客廳尺度做規劃；在視覺上的呈現與過往簡白優雅做出區別，大膽運用色系和材料如實心玻璃磚、陶土磚，帶出空間中更細緻的情感，襯托出產品的淡雅大地色系。
This marks the fifth collaboration between CMYK-STUDIO and Taiwanese furniture brand AJ2, their first venture beyond Taipei, bringing an exciting new face to Hsinchu. Both designers and owners are filled with fresh ambitions for this novel undertaking. The space differs greatly in terms of scale alone, with the ground floor featuring a stunning seven-meter high ceiling offering an expansive vista. The displays are meticulously planned according to the typical living room dimensions in Hsinchu residences. The visual appeal diverges from the erstwhile minimalist and elegant aesthetics. A bold use of color palettes and materials, such as solid glass bricks and ceramic tiles, invokes intricate emotions within the space, beautifully accentuating the products' subtle and sophisticated earth tones.
一樓從玄關開始即設立不凡的視覺，整面實心玻璃磚牆透著室內的訊息，同時也創造模糊的想像。此外，這面牆在風城新竹有更重要的效果，即為避免門口的強風灌入而造成的不適。玻璃磚材也以小量體堆疊不時出現於動線中，利用不同時段光影的折射、漫射圍塑不同的空間氛圍。地板的的鋪設從玄關入門的人字拼貼到室內斜拼，都是居家設計常用的地坪材料，藉此予人置身自家客廳的感受。而斜拼突破了制式的美感，增加空間的延伸感，產品的擺設也能循著其軸線做出變化。
The first floor begins its extraordinary visual experience right from the entrance. A solid glass brick wall reveals glimpses of the interior, while also fostering a sense of ambiguity and imagination. Moreover, in the windy city of Hsinchu, this wall serves a more crucial purpose: to prevent discomfort caused by strong winds entering the entrance. The use of glass brick material is sparingly stacked along the circulation route, harnessing the refraction and diffusion of light and shadows during different times of the day to create various spatial atmospheres. The floor layout transitions from herringbone pattern at the entrance to diagonal pattern indoors, a common flooring material in home design. Which evokes visitors with the feeling of being in their own living room. The diagonal pattern breaks away from conventional aesthetics, enhancing the sense of spatial extension and allowing product arrangements to adapt along its axis.
一樓到二樓的動線仿照居家空間的動線，先進入開闊的公領域沙發區，大大小小的區塊可以是待客的客廳，或者更具私密的起居室。往上爬階通往床墊展示區，氛圍也隨之柔和，編織地坪與窗紗營造出舒適的睡眠情境，更多的曲線介入空間中，柔化了大型梁柱，也巧妙雕塑柱形為床頭板，或者能作為區分不同產品調性的分界。在垂直動線上，刻意區分通往辦公樓層的階梯，以白色淡化梯體，而通往二樓展示區梯體，不拆除既有的實木扶手，選擇以雅緻木紋形成量體包覆，給予空間遐思端景，也保留了原梯面的石紋質感。陶磚色系串連兩個樓層，各自延展出不同個性， 對於許多細節的雕琢深刻而細緻，映襯著品牌形象的質感。
The design of the circulation from the first floor to the second floor mirrors the flow of a home space. Upon entering, there is a spacious common area with a sofa, where various-sized sections can serve as a welcoming living room or a more intimate lounge. Ascending the stairs leads to the mattress display area, where the ambiance becomes softer. Woven flooring and sheer curtains create a comfortable sleeping environment, and more curved elements are introduced into the space, softening the impact of large beams and cleverly sculpting pillars into bed headboards or as dividers to distinguish different product themes. In the vertical circulation, there is a deliberate separation between the stairs leading to the office floor, using a white color to lighten the staircase. On the other hand, the stairs to the second-floor display area retain the existing solid wood handrails. These handrails are covered with an elegant wood texture to create a sense of volume and provide a captivating view, while still preserving the stone-textured surface of the original staircase. The color scheme of the tiles links the two floors together while allowing each to express its unique personality. The attention to detail is profound and delicate, reflecting the brand's image and quality.
